Overview
In 2025, I exceeded all Key Performance Activities, achieving 1,559 PRO Connections, 148.3% Business Plan Completion, over 115 total events, and driving strong regional growth in the Central East. My Strategic Product Placement performance was outstanding, reaching 209% of goal YTD and surpassing my Stretch Bonus with 56 kickers. I took full ownership of my territory, building trusted partnerships with my lumberyards, distribution partners, and builders, while consistently demonstrating Commitment, Integrity, Respect, and Teamwork. These results reflect strong execution, significant year-over-year growth, and a continued dedication to supporting my customers and team. Below is a detailed overview of my accomplishments throughout this successful year.
By the Numbers
288 SKUs Added
1,559 Pro Connections
81 PRO Converted Sales
156 PROStars Registered
2,301 PK's
639 KPAs
115+ Impact/Contractor Events
94 Jobsite Visits
148.3% Business Plan Completion
$8,517,185 Lumberyard/STAFDA/PL (+4.0% YTD as of November2025)
$4,088,903
Home Centers
(+3.0% YTD as of November 2025)
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Strategic Product Penetration
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209%
Of Goal (up 30% from 179% in 2024)
56
Kickers Total
188%
Average over the past 2 years
